Sir Bobby Robson CBE. Footballer, England and Newcastle United Manager. Inducted in the English Football Hall of Fame, 2003. Bobby Robson was Manager of Newcastle United from 1999-2004 and in 2005 was made an Honorary Freeman of Newcastle, which he described as being the proudest moment of his life.
In 2007, Robson was awarded the Lifetime Achievement Award at the BBC’s Sports Personality of the Year, and in 2009 UEFA awarded Robson the Emerald UEFA Order of Merit award, awarded to “”individuals who have dedicated their talents to the good of the game”. The award was presented to Sir Bobby at St James’ Park, prior to the Sir Bobby Robson Trophy match, and just five days before his death.
After retirement Sir Bobby worked hard towards a new goal, fighting cancer through his charity the Sir Bobby Robson Foundation.